March 14, 2011 Matt Pennock

Living in the age of Narcissism

In the last few years I couldn’t help but notice the audacious and growing presence of narcissistic icons, symbolism, and messages flowing through our culture. Just minutes ago I saw a Coca-Cola billboard advertisement which unashamedly declared their soda as “the one to drink on your way to the top.” Not even a century-old icon like Coca Cola can resist the cultural temptations. I’ll be posting various images as I come across them with the intent that we might be reminded that this is not problem ‘out there’ but one within all of us.

Here is a shot of a book I came across at the local library…

Narcissism targeted at women. It reads:

(def.) a woman who 1. makes more money 2. has more power 3. gets the recognition she deserves 4. has the determination to go after her dreams and can do it with integrity.

This is not an obscure book mind you. It currently ranks 180,000 on

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